Magic Quadrant For Analytics And Business Intelligence Platforms
Analytics and business intelligence platforms are essential tools for organizations to gather and analyze data, gain insights, and make data-driven decisions. The market for these platforms is vast, and it can be challenging for organizations to identify the best solution for their needs. The Magic Quadrant for Analytics and Business Intelligence Platforms, published annually by Gartner, provides a comprehensive analysis of the market and helps organizations make informed decisions.
What is the Magic Quadrant for Analytics and Business Intelligence Platforms?
The Magic Quadrant for Analytics and Business Intelligence Platforms is a research methodology developed by Gartner, a leading research and advisory company. The methodology evaluates vendors based on their ability to execute and their completeness of vision. The evaluation criteria include product functionality, customer experience, and market presence.
The Magic Quadrant is a visual representation of the vendors' positioning in the market. The quadrant is divided into four categories:
- Leaders: Vendors that have a strong ability to execute and a clear vision for the future.
- Challengers: Vendors that have a strong ability to execute but may lack a clear vision for the future.
- Visionaries: Vendors that have a clear vision for the future but may lack the ability to execute.
- Niche Players: Vendors that may have a limited ability to execute and a limited vision for the future.
The Magic Quadrant is a valuable tool for organizations looking for an analytics and business intelligence platform that meets their specific needs. By evaluating vendors based on their ability to execute and their completeness of vision, organizations can make informed decisions about which platform to choose.
What are the benefits of using the Magic Quadrant to evaluate vendors?
The Magic Quadrant is a valuable tool for organizations evaluating analytics and business intelligence platforms. The benefits of using the Magic Quadrant include:
Objective evaluation criteria
The Magic Quadrant uses objective evaluation criteria to assess vendors' ability to execute and their completeness of vision. This helps organizations make informed decisions based on data rather than subjective opinions.
Market insights
The Magic Quadrant provides market insights that are based on extensive research and analysis. This helps organizations understand the current state of the market and make predictions about future trends.
Vendor comparisons
The Magic Quadrant enables organizations to compare vendors based on their positioning in the market. This helps organizations identify vendors that are best positioned to meet their specific needs.
Vendor transparency
The Magic Quadrant encourages vendors to be transparent about their product functionality, customer experience, and market presence. This helps organizations make informed decisions about which vendor to choose.
The top vendors in the 2019 Magic Quadrant for Analytics and Business Intelligence Platforms
The 2019 Magic Quadrant for Analytics and Business Intelligence Platforms evaluated 21 vendors. The top vendors are:
- Microsoft
- Tableau
- Qlik
- IBM
- SAP
- SAS
- MicroStrategy
- Oracle
- Tibco Software
- Yellowfin
These vendors were classified as Leaders or Challengers in the Magic Quadrant. Microsoft was positioned as the Leader, followed by Tableau and Qlik. IBM and SAP were positioned as Challengers.
Each vendor was evaluated based on its product functionality, customer experience, and market presence. Microsoft was recognized for its strong product vision and its ability to execute. Tableau was recognized for its strong product capabilities and its customer experience. Qlik was recognized for its strong product capabilities and its market presence.
What are the key trends in the analytics and business intelligence platform market?
The analytics and business intelligence platform market is constantly evolving, and there are several key trends that are driving this evolution. These trends include:
Artificial intelligence and machine learning
Artificial intelligence and machine learning are becoming increasingly important in the analytics and business intelligence platform market. Vendors are incorporating these technologies into their platforms to help organizations gain insights faster and more accurately.
Cloud-based platforms
Cloud-based platforms are becoming more prevalent in the analytics and business intelligence platform market. These platforms offer flexibility, scalability, and cost-effectiveness, making them an attractive option for organizations.
Self-service analytics
Self-service analytics is a trend that is gaining momentum in the analytics and business intelligence platform market. These platforms enable non-technical users to access and analyze data without the need for IT support.
Embedded analytics
Embedded analytics is a trend that involves integrating analytics and business intelligence capabilities into existing applications. This enables organizations to gain insights within the context of their workflows, leading to better decision-making.
Conclusion
The Magic Quadrant for Analytics and Business Intelligence Platforms is a valuable tool for organizations looking to evaluate vendors in this market. By using objective evaluation criteria, the Magic Quadrant enables organizations to make informed decisions based on data rather than subjective opinions. The top vendors in the 2019 Magic Quadrant were Microsoft, Tableau, and Qlik, with each vendor being recognized for their strengths in product functionality, customer experience, and market presence. The analytics and business intelligence platform market is constantly evolving, with key trends such as artificial intelligence and machine learning, cloud-based platforms, self-service analytics, and embedded analytics driving this evolution.
