Magic In The Air Bath And Body Works Discontinued
If you've been a fan of Bath and Body Works for a long time, you might have heard the news that one of their most popular scents, Magic In The Air, has been discontinued. This news has left many fans of this scent feeling disappointed and confused, especially since it was such a beloved fragrance. In this article, we'll be exploring everything you need to know about the discontinuation of Magic In The Air, from why it happened to what you can do if you're still in love with this scent.
What Is Magic In The Air?
Magic In The Air was a fragrance line released by Bath and Body Works in 2016. According to the brand, it was inspired by the magic of the winter season and was designed to evoke feelings of wonder and enchantment. The scent was a combination of almond flower, white iris, whipped vanilla bourbon, and crystalized amber, making it both sweet and sophisticated. It was available in a range of products, including body lotion, body cream, shower gel, fine fragrance mist, and more.
Why Was Magic In The Air Discontinued?
While Bath and Body Works hasn't officially stated why Magic In The Air was discontinued, there are a few potential reasons that have been floating around. One possibility is that the scent simply wasn't selling as well as other scents in the brand's lineup, which is a common reason for discontinuations in the fragrance industry. Another possibility is that the brand is making room for new scents, as they often release limited edition fragrances throughout the year. Whatever the reason, it's clear that Magic In The Air was no longer a priority for Bath and Body Works.
What Can You Do If You Still Love Magic In The Air?
If you're still in love with Magic In The Air and feeling upset about its discontinuation, don't worry – there are a few things you can do to still enjoy this scent. Firstly, you can check online retailers like eBay or Amazon to see if anyone is selling leftover stock of the scent. While this can be a bit risky, as the products may be expired or fake, it's worth a shot if you're really desperate. Secondly, you can try to find a dupe or alternative fragrance that has a similar scent profile to Magic In The Air. There are plenty of blogs and forums out there that discuss fragrance dupes, so do your research and see if you can find a scent that scratches the same itch.
Conclusion
The discontinuation of Magic In The Air might be disappointing to longtime fans of Bath and Body Works, but it's important to remember that fragrances are always changing and evolving. While it's sad to see a beloved scent go, the brand is constantly releasing new fragrances to explore and enjoy. If you're still in love with Magic In The Air, don't give up hope – there are still ways to enjoy this scent or find a suitable alternative.
